Holiday Magic at MINUS — Limited Cartoon Sets & Our Winter Plush Bag Drop

As winter settles in and the city lights soften into holiday warmth, MINUS is bringing something a little extra magical this season — a limited-edition release created to make gifting easier, sweeter, and so much more personal.

This year’s drop blends our signature soft-cool feminine energy with playful creativity. Think: collectible cartoon charm sets, winter textures, and the perfect amount of “cute but powerful.” Whether you’re shopping for someone special or treating yourself, our holiday exclusives are designed to feel intimate, thoughtful, and beautifully MINUS.

❄️ New: Limited Holiday Cartoon Sets — Your Pocket-Sized Companions

Meet the newest members of the MINUS family — a set of limited cartoon characters created to celebrate comfort, friendship, and quiet confidence during the holiday season.

Each character has its own little personality, but they all carry our signature MINUS spirit:
soft coolness, subtle attitude, and the courage to be gently powerful.

These limited sets come paired with our special products, making each gift feel curated and meaningful. Whether you collect them, gift them, or use them as desk companions, they’re tiny reminders that strength doesn’t have to be loud — sometimes it’s fluffy, cute, and quietly iconic.

👜 Introducing: The Winter Grey Plush Bag with Pink Braided Handle

Our bestselling case just got a winter friend — and she’s stunning.

Wrapped in a premium winter-grey plush texture and finished with a soft pink braided handle, this limited version embodies everything we love about the season:

• Warmth and coziness without losing edge

• Soft tones that match winter outfits effortlessly

• A feminine twist with the pink braid

• A statement accessory that makes every look feel intentional

Designed for gifting but irresistible for keeping. And yes, she makes every bathroom selfie, mirror shot, and holiday coffee run very aesthetic.

💄 Holiday Sets Featuring Our Special Products

This drop includes thoughtfully curated bundles combining our signature MINUS products — including our bestselling Ultra-Slim Refillable Solid Lip Gloss, cooling formulas, hydrating ingredients, and mini perfume moments.

Each set is assembled to feel like a tiny world of its own, blending beauty, charm, and collectible holiday energy.

Perfect for:
✔ Gifting beauty lovers
✔ Secret Santa
✔ Creating your own holiday mood box
✔ Growing your MINUS collection

🌨️ The MINUS Holiday Story — A Soft, Cool Winter

MINUS has always embraced feminine power wrapped in softness. This season, we leaned even more into that feeling — the gentle strength of winter, the warmth of small rituals, and the confidence of choosing pieces that reflect who you are.

Our holiday collection is more than a product drop.
It’s a reminder to slow down, stay cozy, and surround yourself with things that make you feel grounded, cute, and quietly powerful.

🎁 Limited Quantities — Don’t Wait

As always with our seasonal pieces, everything is produced in limited batches. Once they’re gone, they won’t return in this exact combination again.

Shop the Holiday Collection now
Build your perfect gift set
Or treat yourself — it’s been a long year and you deserve it

❤️ Thank You for Being Here

MINUS would not exist without this community.
Every message, every photo, every restock request — we see it all, we feel it all, and we carry it into every product we make.

Here’s to a winter filled with soft power, warm textures, and quietly beautiful moments.

Happy Holidays from MINUS.
 — The MINUS Team